COOKIES

Effective date: 20 July 2026

 

1. ABOUT THIS COOKIE POLICY

This Cookie Policy explains how KM Racing s.r.o., operating under the MM Technology brand, uses cookies and similar technologies on www.mmtechnology.com.

For further information about the processing of personal data, please see our Privacy Policy.

 

2. WHAT ARE COOKIES AND SIMILAR TECHNOLOGIES?

Cookies are small text files stored on your device when you visit a website.

We may also use similar technologies, including pixels, tags, scripts, local storage, software development tools and online identifiers. For simplicity, this Cookie Policy refers to these technologies collectively as “cookies”.

Cookies may be:

session cookies, which are deleted when you close your browser;

persistent cookies, which remain on your device for a defined period;

first-party cookies, which are set by our website;

third-party cookies, which are set or accessed by an external provider.

 

3. COOKIE CATEGORIES

3.1 Strictly necessary cookies

Strictly necessary cookies are required for the operation, security and basic functionality of the website.

They may be used to:

maintain website sessions; save security settings; protect forms against misuse; remember your cookie preferences; balance website traffic; prevent fraud or attacks; provide a service expressly requested by you.

Where permitted by applicable law, strictly necessary cookies do not require consent because the website or requested service cannot function properly without them.

These cookies cannot be disabled through the cookie consent tool. You may be able to block them through your browser, but parts of the website may then stop functioning correctly.

3.2 Analytical cookies

Analytical cookies help us understand how visitors use the website.

They may be used to measure:

numbers of visitors and sessions; pages visited; time spent on the website; traffic sources; website interactions; navigation patterns; technical performance; errors and usability issues.

Analytical tools may include Google Analytics and Hotjar.

Analytical cookies are used only with your prior consent.

3.3 Marketing cookies

Marketing cookies are used to measure advertising, create advertising audiences and display more relevant advertisements.

They may be used to:

record advertisement views and clicks; measure conversions; attribute visits to advertising campaigns; create remarketing audiences; display advertisements on third-party platforms; limit advertising frequency; evaluate campaign performance.

Marketing tools may include Google Ads, Meta Pixel and LinkedIn Insight Tag.

Marketing cookies are used only with your prior consent.

 

4. TOOLS USED ON THE WEBSITE

4.1 Cookie consent tool

The website uses a cookie consent tool to record and respect your cookie choices.

The consent tool may store a strictly necessary cookie or local-storage record containing information such as:

whether you accepted or rejected optional cookies; the categories selected; the version of the consent notice; the date and time of your choice; an identifier used to demonstrate the recorded choice.

This technology is necessary to remember and demonstrate your cookie preferences.

4.2 Google Tag Manager

Google Tag Manager may be used to manage scripts and tags on the website.

Google Tag Manager must be configured so that analytical and marketing tags are not activated before the relevant consent is granted.

The use of Google Tag Manager does not itself permit us to activate Google Analytics, Google Ads, Meta Pixel, LinkedIn Insight Tag, Hotjar or another optional technology without consent.

4.3 Google Analytics

Google Analytics may be used to measure traffic and understand the use of the website.

Depending on its configuration, Google Analytics may process:

online and cookie identifiers; IP-derived approximate location; browser and device information; pages viewed; website interactions; session information; traffic sources; campaign information.

Google Analytics is activated only after consent to analytical cookies.

4.4 Hotjar

Hotjar may be used to understand how visitors navigate and interact with the website.

Depending on the enabled features, Hotjar may use:

heatmaps; click and scrolling information; navigation information; session information; session recordings; technical and device information; survey or feedback features.

Hotjar must be configured to suppress or exclude contact form entries, passwords and other information that should not be captured.

Hotjar is activated only after consent to analytical cookies.

4.5 Google Ads

Google Ads may be used for conversion measurement, advertising attribution and remarketing.

It may process online identifiers, advertising interactions, website visits and conversion information.

Google Ads technologies are activated only after consent to marketing cookies.

4.6 Meta Pixel

Meta Pixel may be used to measure the effectiveness of advertising on Meta platforms and to create advertising or remarketing audiences.

It may process browser and device information, online identifiers, pages visited, interactions and conversion information.

Meta Pixel is activated only after consent to marketing cookies.

4.7 LinkedIn Insight Tag

LinkedIn Insight Tag may be used to measure advertising performance, obtain aggregated information about website visitors and create advertising or remarketing audiences.

It may process online identifiers, browser and device data, website activity and campaign information.

LinkedIn Insight Tag is activated only after consent to marketing cookies.

4.8 Google reCAPTCHA

Google reCAPTCHA is used to protect forms against spam, automated submissions and misuse.

reCAPTCHA may process IP address, browser and device information, interaction data and security signals necessary to determine whether an interaction is likely to be made by a person or an automated system.

Where reCAPTCHA is strictly required for the security and operation of a form expressly used by the visitor, it may be treated as a necessary security technology to the extent permitted by applicable law.

It should be loaded only when relevant to use of the protected form and must not be used by us for advertising or unrelated tracking.

 

5. LOCALLY HOSTED VIDEOS AND FONTS

Videos displayed on the website are hosted through our own server or infrastructure. The website does not load embedded YouTube or Vimeo players for these videos.

Fonts are hosted locally and are not loaded directly from Google Fonts servers.

These locally hosted resources therefore do not, by themselves, result in a request from your browser to YouTube, Vimeo or Google Fonts.

 

6. YOUR COOKIE CHOICES

When you first visit the website, the cookie consent tool allows you to:

accept all optional cookies;

reject all optional cookies;

select individual cookie categories.

Analytical and marketing cookies must be disabled by default.

Refusing optional cookies does not prevent you from accessing the basic content of the website or submitting a contact request, except where a strictly necessary security function is required.

You may change or withdraw your consent at any time through the “Cookie Settings” link available in the website footer.

Withdrawal of consent does not affect processing carried out before withdrawal.

 

7. COOKIE INVENTORY

The exact cookies, identifiers, providers and storage periods depend on the final technical configuration of the website and the settings of the individual services.

Before publication of the website, the following inventory must be completed using a technical scan of the production version of the website and the final configuration of the cookie consent tool:

Cookie or identifier name: Provider: Category: Purpose: First-party or third-party: Duration: Activated before consent: yes/no.

The published cookie consent tool or Cookie Policy must contain the current inventory of all technologies actually detected on the production website.

The inventory must be updated whenever:

a new analytics, advertising or security service is introduced;

the configuration of an existing service changes;

a provider changes its cookies or retention periods;

a new website feature introduces additional storage or access technologies.

No optional cookie may be activated merely because it is listed in this document. Actual activation always depends on the visitor’s consent.

 

9. INTERNATIONAL DATA TRANSFERS

Providers such as Google, Meta, LinkedIn and Hotjar may process or make information available outside the European Economic Area.

Where personal data is transferred outside the European Economic Area, an appropriate legal transfer mechanism must be used, such as an adequacy decision, the EU-U.S. Data Privacy Framework where applicable, standard contractual clauses or other safeguards permitted by law.

9. BROWSER SETTINGS

Most browsers allow you to view, delete or block cookies.

Blocking all cookies may negatively affect the operation of the website and may prevent certain functions from working.

Browser settings do not replace the cookie consent tool. The cookie consent tool is the primary method for giving, refusing or withdrawing consent on this website.

 

10. CONTACT

The controller responsible for this website is:

KM Racing s.r.o. Company ID No.: 27630277 Registered office: U Šalamounky 769/41, Košíře, 158 00 Prague, Czech Republic Brand: MM Technology Website: www.mmtechnology.com E-mail: info@mmtechnology.com

 

11. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy when the website, technologies, providers or applicable legal requirements change.

The current version will be published on the website together with its effective date.